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Gootipa’s Work for Women’s Empowerment

Gootipa’s Work for Women’s Empowerment

The old saying “the glass ceiling” is true for many women in the factory workplace. They struggle against a system that constrains them, but they’re not giving up without fighting!


The new generation of female leaders were enthralled by this adversity and showed everyone how capable or powerful they are; once again: if you challenge yourself enough, anything can happen. 

These empowered women are breaking and shattering barriers with their determination and hard work. They’re showing that gender should never be a limitation in achieving success, and one such exemplary example is Gootipa.

How Gootipa Works to Empower Marginalised Woman Communities 

The global workforce is predominantly male, with women making up only 40%. This imbalance in the workplace has far-reaching implications for business performance as well – positive and negative.

Additionally, the gender pay gap is a misfortune for many women in traditionally female-dominated industries and those with more balanced job descriptions. The average woman’s incomes are typically 2x higher than those of females in similar positions. 

Focus on gender equality and women’s empowerment, Gootipa takes steps to ensure equal opportunities for women in the workplace. 

These efforts have resulted in a majority female workforce, allowing us to provide a positive and empowering work environment for all our employees. Gootipa consists of 25 female workers at the factory and three female executives in the business operations.

Additionally, we have implemented fair pay and benefits for all employees, regardless of gender. 

At Gootipa, we believe in the power of women’s voices and their potential to lead successful businesses. That’s why we prioritise our female-targeted customers, hire female workers in our supply chain, and provide them with training and mentorship opportunities. 

For instance, female workers such as Eti Akter, Majeda Begum, and Morjina Akter are among the workers who worked at the behest of Gootipa with dedication and endearment. 

They can attest to increased income, improved job satisfaction, and a sense of belonging within our company. 

By Women, for Women

Gootipa has female workers handcrafting beautiful, stylish bags for corporate women. These bags not only make a statement in your professional setting and support women’s empowerment across the country. 

Moreover, Gootipa items are catered towards all women but especially focus on empowered women in positions of authority. By targeting such a customer base and fulfilling their needs, Gootipa emphasises the ‘working women culture’.

These bags are stylish and functional and a symbol of female empowerment in the workplace. Whenever a woman carries her Gootipa bag, she makes a statement about women’s capabilities and strength in the corporate world. 

We believe that by offering equal opportunities for women in the workplace, we are making a valuable impact on overall societal progress towards gender equality. As a company, we are committed to continuing these efforts and promoting women’s empowerment in all aspects of our work.

We are proud to be part of a growing movement towards equal opportunities for all genders in the workplace. Together, we can continue to strive towards a more inclusive and prosperous future.

Unique Aspect of Working Women in Gootipa: 

To ensure that our female employees get the best possible opportunities, we provide paid maternity leave, a rare offer in Bangladesh. We ensure they’re well trained and can access paid leave and job training so their skills stay up-to-date with changing industries! We also take gender sensitivity into account when recruiting new staff so as not to disadvantage women in their job roles with us! We hope all other companies adopt such measures for female employees one day. 

Why is Gender Equality so Important in Bangladesh

As factory workers, women face unequal pay and limited opportunities for career advancement. More often than not, women work twice harder as men and get less remuneration than men in Bangladesh. 

Unfortunately, people fail to realise that promoting gender equality in factories can lead to a more productive and profitable work environment.

For example, companies implementing programs to promote equal pay and leadership opportunities for women have seen increased employee satisfaction and retention. In addition, diverse leadership teams make more effective decisions and drive innovation.

It is important for companies to not only have policies in place that promote gender equality but also to actively engage in efforts to eliminate bias and empower women in the workplace. 

Closing Remarks 

Empowered women in factories also benefit the community as a whole. When women get equal opportunities and resources, their families and communities thrive and prosper.

Gootipa’s mission is not only to provide high-quality products and uplift and support women in their communities. Each hand-stitched leather bag is not only a beautiful piece of art and a symbol of the strength and resilience of the women who crafted it.  By purchasing Gootipa’s bags, you are investing in a high-quality, ethically made accessory and supporting women in their journey towards empowerment.

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